Category: Blog

Gratitude

Gratitude: The Path to Strategic Marketing Greatness

Gratitude: The Path to Strategic Marketing Greatness   It’s as simple as a THANK YOU!You may have heard this expression before but it’s a timely and important one so it bears repeating: having an “Attitude of Gratitude” is truly a foundation upon which to build a successful and satisfying life. It helps to promote a…
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Search Engine Optimization

Think SEO and Social Media Management aren’t related? Think again!

Think SEO and Social Media Management aren’t related? Think again!   Think SEO and Social Media Management aren’t related? Think again! Chances are you’ve had a lot of time lately to think about your business. What is your strategy for “moving the needle,” or “raising the bar” (or any other analogy you might want to…
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Writing – An Essential PR Skill Set

Writing – An Essential PR Skill Set by Christine Hann   The basic principle of PR is to understand and communicate a story. The PR professional helps define the story from the client and communicates it to the public. Before anything gets to the public, many steps are required, all of which involve writing. Writing is…
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How Does a Great Logo Benefit Your Business?

How Does a Great Logo Benefit Your Business? WHAT IS A LOGO? A logo is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark. Wikipedia HOW DOES A…
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5 SEO Tips for your Local Business

5 SEO Tips for Your Local Business Google Local Search Statistics 2019. 88% of consumer local business searches on a mobile device either call or visit the business within 24 hours. ( 46% of all searches on Google are seeking local information. 97% searched online to find a local business (Source: Hubspot)   What is SEO Search engine optimization…
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9 Ways Small Business Benefits from using Social Media Marketing

9 Ways Small Business Benefits from using Social Media Marketing   A surprising number of small business owners are still not tapping into the powerful marketing potential of social media marketing.  According to a recent report nearly 40% of small businesses avoid social media. There are many potential reasons that a business owner may have…
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4 Elements of a Great Social Media Post

4 Elements of a Great Social Media Post   The 4 elements of a GREAT social media post:  Visually appealing graphic branded with your logo Image selection is key – the image should be a great quality, interesting, visually appealing to the eye.  You can use pictures of your actual business, products, staff, customers, or…
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Benefits of using Twitter for Your Business

Benefits of using Twitter for Your Business There are over 328 million active users on Twitter. Users of Twitter often claim “this is by far my favourite social media platform!”   Information is shared in shorter snippets and the search functions are very popular. Benefits of using Twitter for your Business Having a professionally optimized…
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