What is the number one goal for your business?
95% off all business owners have the exact same #1 goal
“Get More Customers”
This makes complete sense as more customers = more revenue = more profit = a more financially secure life for the business owner and their family! So I decided to write a very comprehensive guide showing business owners my own 6 step proven recipe for gaining a steady flow of new customers. Once I implemented these steps in my own business, I experienced DOUBLE the amount of clients, revenue and profit within one year. You can easily expand and explode your business by having your branding and digital marketing foundations in place.
I’m offering this guide as a special FREE email series where you will get one chapter each week via email, along with a worksheet that you can use to help your business implement actionable changes that will increase the number of new customers coming to your business.
Sarah Clarke, Founder Dufferin Media
Excerpt from Chapter #1
Step 1 to More Customers: Make sure you have your BRANDING foundations firmly established
Branding is defined as a way of identifying your business and how it is set apart from other businesses. It is how your customers and the general public recognize and perceive you. A strong brand is more than just a logo — it’s reflected in everything you do online and offline from your customer service style, staff uniforms, business cards and premises to your marketing materials and advertising.
Branding can be broken down into 3 key areas:
- Logo & Visual Brand
- Brand Characteristics
Having your branding foundations clearly established will not only help customers and potential customers recognize your brand, but it will also help give you clarity in all of your marketing and business activities.