What’s Going Viral? Everything Your Business Needs to Know About the Importance of TikTok for Your Digital Marketing Strategy. The competition between social media platforms vying for attention is fierce. In 2018, TikTok stepped into a worldwide social media spotlight and has become a formidable contender, captivating audiences with its short-form video content. When it…
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Social Media Has the Power to Catapult Your Business and its Online Presence Social Media Marketing | A surprising number of small business owners are still not tapping into the powerful marketing potential of social media marketing. #DYK that nearly 93% of small businesses struggle with social media? This accounts for content creation, account management…
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An informed digital marketing strategy strives to understand and maximize social media metrics, enabling businesses and brands to grow and connect. In 2024, more than ever, businesses need to understand the intricacies of their social media metrics and why they are paramount to thriving online. What insights are concealed within your social media strategy? And…
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Why is Logo Design So Important for Business? How Does a Great Logo Benefit Your Business? Your logo is the first impression that a potential client has of your business. Spending the time and effort to create a memorable visual experience with your logo is key to your ongoing success. What is a Logo? A…
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Planning Your Digital Marketing Strategy with an Informed Vision and Proactive Approach The evolution of technology continues to influence how businesses connect with their online audiences. From website design and search engine optimization (SEO) to social media strategies and email marketing campaigns, Dufferin Media is diving deep into this digital marketing prediction and trend watch…
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What Makes a Website Successful? 75% of consumers admit to making judgements on a company’s credibility based on the company’s website design How credible does your website make your business look? What determines how successful a website is? What does that look like for your business? Does your website consistently generate new leads, provide clients,…
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How To Use Twitter to Grow Your Business A most effective way to market your business is through connecting with customers via Twitter. Some numbers will help you understand what’s in it for your business. Over 200 million daily active users are on Twitter worldwide. According to Social Media Today, these are the average number…
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