Win Your Business’s Back-to-School Marketing with a Harmonious SEO and Social Media Plan How Related Are SEO and Social Media to a Business’s Online Success? The relationship between SEO and Social Media for a business is more important than ever. While SEO (search engine optimization) and social media management operate as separate entities, they complement…
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Does My Business Need a Back-to-School Marketing Plan? Has your business prepared a back-to-school marketing plan? There is still time to craft the perfect social media and email marketing campaign. Or, dream up the ideal e-commerce offer or promotional discount to create urgency. Back-to-school marketing can drive foot and online traffic to your brick-and-mortar and…
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What’s Going Viral? Everything Your Business Needs to Know About the Importance of TikTok for Your Digital Marketing Strategy. The competition between social media platforms vying for attention is fierce. In 2018, TikTok stepped into a worldwide social media spotlight and has become a formidable contender, captivating audiences with its short-form video content. When it…
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Social Media Has the Power to Catapult Your Business and its Online Presence Social Media Marketing | A surprising number of small business owners are still not tapping into the powerful marketing potential of social media marketing. #DYK that nearly 93% of small businesses struggle with social media? This accounts for content creation, account management…
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An informed digital marketing strategy strives to understand and maximize social media metrics, enabling businesses and brands to grow and connect. In 2024, more than ever, businesses need to understand the intricacies of their social media metrics and why they are paramount to thriving online. What insights are concealed within your social media strategy? And…
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Why is Logo Design So Important for Business? How Does a Great Logo Benefit Your Business? Your logo is the first impression that a potential client has of your business. Spending the time and effort to create a memorable visual experience with your logo is key to your ongoing success. What is a Logo? A…
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Planning Your Digital Marketing Strategy with an Informed Vision and Proactive Approach The evolution of technology continues to influence how businesses connect with their online audiences. From website design and search engine optimization (SEO) to social media strategies and email marketing campaigns, Dufferin Media is diving deep into this digital marketing prediction and trend watch…
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It’s Not Too Late to Promote Your Product or Service Using Explainer Videos; Convert Awareness into Sales and Maximize Your Q4! The explainer video is one of the most powerful tools businesses can employ to capture audience attention and boost sales. In today’s ever-evolving digital marketing landscape, businesses need to be informed and supported to…
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15 Proven Techniques to Boost Your Social Media Engagement Boost Your Social Media Engagement | In today’s digital age; social media has become a powerful tool for businesses and individuals to connect with the world. However, with billions of users and countless posts, standing out on social media can be challenging. Have you ever wondered how…
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Why Social Media is Not Sales Media What Every Business Owner Needs to Know About Why Social Media is NOT Sales Media and What To Do About That! The first social media platform was launched in 1997 with the short-lived Six Degrees profile-uploading service. In 2002 LinkedIn was founded, 2003 saw the launch of MySpace,…
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