Why Dufferin Media Chooses Sendible as our Preferred Social Media Dashboard
Learn why Dufferin Media chooses Sendible as our preferred social media dashboard of choice for managing our clients’ social media. Hubspot, Hootsuite and Sprout social are great for scheduling, but don’t give the full picture of performance to measure social media efforts.
WELCOME TO THE JUGGLE!
Entrepreneurs everywhere can attest to the juggle of running a business and all that goes into the daily grind, all while being required to keep up with social media trends to ensure that their brand and message are seen, heard and acted upon.
Digital Marketers everywhere understand the juggle; the creation and scheduling of social media content to be published across all platforms at the best times to ensure the most efficient delivery system for the client’s brand and social media message. Think SEO and Social Media Aren’t Related? Think Again
At Dufferin Media we understand that juggle. We equip ourselves with the best tools, industry practices and position the best team of staff who are digital marketing strategists, graphic designers and account managers, to bring your brand and the message to the forefront of every social media platform.
SOCIAL MEDIA: THE HEARTBEAT OF BUILDING YOUR BRAND
As a business owner, you know that social media is one of the most important parts of building your brand and getting your message out to potential customers. What you may not know is how challenging it can be to monitor all of these different social media accounts, especially when the rules and algorithms are constantly changing.
“Social media is not just an activity; it is an investment of valuable time and resources. Surround yourself with people who not just support you and stay with you, but inform your thinking about ways to WOW your online presence” – Sean Gardner
Four Elements of a Great Social Media Post
Social media is one of those things that can be easy to forget about because there are so many other aspects of your business that need attention on a regular basis. However, it doesn’t mean that investing in social media should take a back seat or be taken lightly at all!
Social Media is beneficial in building brand awareness, bridging connections of loyalty and trust, directly engaging with the audience and creating opportunities to be viewed as an authority within your industry. Social Media is the pulse behind your brand, the road that you travel to spread your message and the hook you sling to sell your product and/or service.
Social Media is here to stay and if you have a brand, you need to have a great social media presence.
DUFFERIN MEDIA OFFERS SOCIAL MEDIA SERVICES FOR ANY SIZE OF BUSINESS
Over the years, Dufferin Media has grown from servicing small, hyper-local businesses to providing social media strategies for large national brands across North America. Our customer base includes home-based solopreneurs, small and medium-sized businesses, and large organizations with hundreds of employees.
We position ourselves as your strategic business partner, championing the needs of your business’ social media strategy. We take this approach with each and every one of our social media clients. It’s the personal touch that Dufferin Media provides to create an individual experience for each and every client.
9 Ways Small Business Benefits from using Social Media
The good news is that there are tools, like Sendible, that make this easier by aggregating all of your data in one easy-to-use dashboard. That’s why we take the time necessary to properly evaluate, test and garner feedback from our team to ensure that we have selected a tool that works effectively, consistently and provides us with measurable data to gage the growth and success of the content being published. Tools like Sendible, that integrate the client and agency working relationship, help to further deepen Dufferin Media’s role as your strategic business partner.
Take a peek and learn more about Dufferin Media’s Social Media Services.
WHAT IS SENDIBLE?
Sendible is a social media management tool created for Digital Marketing Agencies. As a management tool, Sendible is equipped to handle all scheduling requirements, to enable ease for teamwork communication and content creation, to grant access to clients for more efficient communication and content management and to provide analytics that effectively measures social media efforts, trends and successes.
Sendible is also:
- A powerful social media dashboard that enables connection to multiple networks
- Gives the option to schedule posts for later or post as soon as they are created
- A measurable that tracks progress and determines the success of created campaigns
- A hub; with one login, the entire staff team can access and manage all social media accounts without having to log in and out of each network’s website
- An analytics dream! The reporting features are perfect for checking on engagement rates and identifying trends that need attention
- A one-stop-shop for managing social media content; so much easier than juggling multiple platforms at once!
SENDIBLE FACTS AT-A-GLANCE
Sendible’s Mission: Our goal is to help agency owners and marketers breathe life into brands and truly make an impact on social media. By providing tools that help them collaborate more closely with clients, they can dedicate more time to create authentic stories and build stronger brands. (Source: Sendible)
- Sendible was founded in 2009 by Founder & CEO, Gavin Hammar. Gavin started Sendible for £45 in his spare bedroom in London, England. Source: Sendible
- Steadily growing for the past 12 years, Sendible is one of the leading social media management platforms on the planet with grand plans for the future. Source: Sendible
- Over 30,000+ agencies, marketers, and brand managers rely on Sendible to amplify their brand stories. Source: Sendible
THE REASONS WHY DUFFERIN MEDIA CHOOSES SENDIBLE
Dufferin Media recently switched from HootSuite to Sendible and couldn’t be happier with the results! Read on to find out why…
- Sendible tracks the competition. You not only need to know what’s going on with your business, you need to know where you stand with your competition! With the correct searches in place, Sendible enables the easy tracking of the competition.
- Sendible “listens” for mention of your brand. With proper keyword searches in place, Sendible will track what people are saying about you and your product or service.
- Sendible measures all posts to determine the success rate of each. Scheduled messages or posts can be monitored to learn if anyone is responding to them. These analytics are important, because they allow us to determine what is performing and what is not. Sendible also offers in-depth analytic tools providing up-to-date statistics.
- Perhaps one of the best features is that the client is involved every step of the way. Clients are granted access to oversee all of the scheduled and proposed posts and a messaging feature enables the client to leave the staff team comments and suggestions; all of this from the comfort of the client’s very own private dashboard.
- Sendible can tell the client where the website traffic is coming from. This information includes the number of visits to the client’s website and where those visits originated from. Being able to identify whether the visits came from a Google search or a social media click-through, informs us to identify where to focus social media efforts.
It is for these reasons that Dufferin Media has selected Sendible as our preferred social media dashboard tool and why we decide to align the organization further by becoming a White Label Partner.
DUFFERIN MEDIA IS A SENDIBLE WHITE LABEL PARTNER
Being a White Label Partner with Sendible allows Dufferin Media to co-brand with Sendible, giving us a branded dashboard and the opportunity to incorporate Sendible as a sub domain of www.dufferinmedia.com. Sendible allows us to save time, stay organized and in communication with the team and client, while allowing more control over the online presence so we can better serve our clients.
“We’ve got plans to keep growing and we want a system that can grow with us. And Sendible is absolutely that system.”
Source: Sendible – Case Studies So Contented Sendible User
Your competition is out there, and they’re finding ways to reach your customers. You need a strategy that will help you stay ahead of the game. Dufferin Media can help. We are committed to serving our clients with the best industry practices and coupling that with the best tools for the job. We offer social media services for businesses like yours – we can track what people are saying about your product or service with keyword searches; we can oversee all scheduled posts and leave comments and suggestions on any proposed content; and measure how successful these posts really are by determining who engages with them most often. We really do make it easy for you and your business.
We hope you can clearly see now the benefits of having such a dynamic social media management dashboard, and that is why Dufferin Media chooses Sendible as our preferred social media management dashboard.
If you would like to learn more about our Social Media Services, including our 3-month trial option, contact us today!